Our Services

What makes us unique is our ability to share data by named respondent: Customer Targeting, Segmentation and Profiling

For over 30 years, Audience Healthcare has worked with world-leading pharmaceutical companies, delivering high value bespoke market intelligence, captured and targeted within exact parameters, and supplied with the full details of named individuals.

Our unique methodology circumvents the common weaknesses with traditional market research, delivering powerful named data on all those questions you would like to ask given the right opportunity and the right environment.

Our bespoke approach enables us to reveal a true picture of customer attitudes and the prescribing environment, with qualified named contacts who can then be categorized and prioritized depending on their responses and your target criteria. This highly cost-effective approach cuts out time-wasting, costly contact with targets that lack potential.

Audience Healthcare’s expertise in this specialist field is unrivalled and working only within the pharmaceutical sector gives us a firm, singular focus.

Naturally, all work is conducted in accordance with the ABPI Code, BHBIA & MRS guidelines.

This is just a brief overview of our services and we tailor every project to our clients needs. Please get in touch with us to discuss how we can help you.

Examples of our work

Targeting & Segmentation

Audience Healthcare deliver real-time physician targeting.

We gain direct access to clinicians in your chosen speciality and generate the data necessary to both assess their target status and provide key segmentation intelligence – all by named respondent.

Give your sales and market access teams the data both they and your brands need to succeed.

Secondary Care Product Launch Maximisation

We help you achieve maximum product launch effectiveness by generating customised real-time data from key centres such as:

  • Names and contact info of specialists with involvement/influence on treatment guidelines

  • Grading on their level of involvement/influence

  • Numbers of clinics held per month and patients treated

  • 1st, 2nd and 3rd line drug choices

  • Insights on what specialists like/dislike about current treatments and a product profile on your own product

  • Attitudes to current companies/representatives involved in the marketplace

  • Any other bespoke data required to ensure the success of your product

Digital Channel Opt-In Consent

With the move towards a broader usage of digital marketing channels we conduct many ‘Digital Opt-In Consent Studies’ for our pharma clients and are achieving an average opt-in rate of 75% via our unique approach.

Here’s how our methodology can empower your marketing:

  • Real-Time Access: Gain immediate opt-in consent to your digital marketing channels

  • Personalised Data: Receive key marketing data tailored to your organisation

  • Instant Utilisation: Provide your marketing & sales teams with actionable insights

All data is presented to you by named hospital with full contact details for all key decision-makers using our unique methodology.